It’s rare to come across a truly innovative moment where something entirely new is created. But when it happens, it changes everything. Take Steve Jobs, for example. He didn’t invent music, but he revolutionized how we access it by introducing iTunes, giving us “1,000 songs in your pocket.” That moment redefined an industry. 

Now, my space is apparel. I’m not into high fashion—never have been. I’m a hoodie, jeans, and Jordans kind of guy, and that’s how I’ve always rolled. If you’re in the apparel game, it doesn’t matter if you’re selling $200 hoodies, shoes, handbags, or dresses—if it’s been done before, you know it’s possible. And that should take some pressure off. Instead of being intimidated, take it as an opportunity to study those who came before you, whether they’re major brands or micro-brands.

I know friends with micro-brands pulling in $20,000 months, $75,000 months, even $100,000 months. I personally coasted between $50,000 and $70,000 as a brand owner. It was inspiring to be surrounded by people doing the same thing, but I never saw them as competitors. My thought was, *how can I grow more*, and *is there room for collaboration?*

If you’re still working a job, first be thankful. But realize this: what you make in a year, you could make in four weeks. I’ll give you a second to let that sink in. The potential is there. All you need is to build the systems, develop your “why,” and craft your brand story. Once your audience is connected, take them on a customer journey. Yes, it’s going to take work, dedication, and most importantly, intentionality. If you haven’t made the time yet, start now—commit to building your future.

Entrepreneurship is in my blood. I believe entrepreneurs are the backbone of society—they’re the innovators, the go-getters, and the risk-takers. So, go after your dream with everything you’ve got.

God Bless The Entrepreneur