MThis ain’t my typical blog, but I just saw an Instagram reel that hit home. It wasn’t about money or marketing. It was about people. About feelings. About fruit.

The reel talked about data points, not in business, but in relationships. And it asked one powerful question:

How do people make you feel?

That question is heavy. And honestly, it should not be ignored when it comes to business or entrepreneurship.

Let’s talk about your circle for a minute.

Do the people around you inspire you?

Do they make you want to go harder?

Do they push you to grow, stretch, and become the best version of yourself?

If not, then here’s the truth you might not want to face:

You’ve got to question why they even have access to you.

Let’s Talk Bible for a Second

I think about that moment in the Gospels where Jesus approaches a fig tree looking for fruit.

The tree had leaves, looked the part, but it had no fruit.

Jesus cursed it on the spot. Why? Because it wasn’t fulfilling its purpose.

And that right there… that speaks volumes.

We’ve got to start treating our relationships like fig trees.

Give them time. Watch for fruit.

Don’t just take people at their word—watch their walk.

Do their actions line up with what they’re saying?

Whether it’s friendships, partnerships, or collaborations, especially in business—you need to know what someone is producing before you link your name, brand, or legacy to them.

Your name matters.

Your company matters.

Your future matters.

I’ve Made Mistakes Too

Now look, I’m not saying this from a place of perfection. I’ve had long, strong, decade-deep relationships, and I’ve also had a few that I messed up because of my own immaturity. And I’ve tried to go back and repair what I could.

Some of those relationships got restored.

Some didn’t.

But the point is this:

Give things time.

Time reveals fruit.

It doesn’t matter who they know, what they’ve done, or what status they carry. If you base your relationships purely on surface-level stuff, you’re headed for disappointment, or worse, destruction.

Final Thought

All I’m really saying is:

Wait for the fruit.

If it matches up, go for it.

If not, don’t force it.

And never feel guilty for guarding your space and protecting your purpose.

God Bless The Entrepreneur®