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10 Essential Questions to Ask Your Trademark Lawyer

Oct 13, 2023

I have quite a few trademarks under my belt and I wanted to make this process easier for people. This step is important because if you don’t own the trademark then you don’t own the business. When it comes to protecting your brand, hiring a trademark lawyer is a smart move. Trademarks are crucial assets that can make or break your business. To ensure you’re on the right path, here are ten questions you should ask your trademark lawyer.

  1. Do I Need a Trademark?
  • Start with the basics. Your lawyer can help you determine if trademarking your business name or logo is necessary.
  1. What Can I Trademark?
  • Learn what elements of your brand can be trademarked, such as names, logos, slogans, and even sounds.
  1. Is My Trademark Available?
  • Your lawyer will conduct a search to see if your desired trademark is already in use, which is vital to avoid potential legal issues.
  1. How Do I Register My Trademark?
  • Understand the registration process and the associated costs and timelines.
  1. What’s the Difference Between ™ and ®?
  • Your lawyer can explain the significance of these symbols and when to use them.
  1. How Long Does Trademark Protection Last?
  • Learn about the duration of trademark protection and the need for renewals.
  1. What if Someone Infringes on My Trademark?
  • Discuss the steps to take if someone uses your trademark without permission.
  1. Can I License or Sell My Trademark?
  • Explore the options for licensing your trademark to others or selling it outright.
  1. Should I Trademark Internationally?
  • If your business operates globally, ask about international trademark protection.
  1. What Are the Costs and Fees Involved?
    • Get a clear picture of the legal fees and costs associated with trademark registration and maintenance.

Remember, consulting with a trademark lawyer is an investment in protecting your brand’s identity and reputation. These questions will help you gain a deeper understanding of the trademark process and ensure that your intellectual property is well-guarded.